April 25, 2006
Users can buy music from the Skype site
Skype is doing the right thing by trying to monetize its brand (in this case, its site) in creative ways. Now, Skype has formed a deal with EMI Music Publishing, a song rights company. Under this deal, Skype can sell EMI's music on its new retail website. Skype can use song copyrights from EMI's catalogue to sell music as downloads and ring tones.
It is also a first for the music industry. Skype can sell the music to buyers worldwide. The normal practice so far has been that licenses are given out on a country-by-country basis. This in turn hurt the songwriters, as they could not easily collect payments for their work. EMI has more than one million copyrights,
Skype has also made a deal with the Warner Bros' group of record labels. However, Skype has not yet announced a launch date for its new online store.
Via Times Online
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