Major instant messaging firms such as America Online, MSN, and Yahoo should integrate VoIP technology into their existing services, according to ABI Research.
From vnunet.com:
The ABI Research report predicts that these benefits would flow both ways: the larger IM company would gain instant entry to a new market with tremendous growth potential, and the smaller VoIP provider would enjoy vastly increased resources, credibility and a huge existing customer base.
Consumers would benefit from the ability to integrate computer-based voice messaging with their landline phones.
With such a merger, the analyst said, emerging VoIP providers would be able to compete more effectively against the cable and traditional telcos looking at VoIP revenue.
Read more: IM firms urged to buy into VoIP services
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